Author: Robert A. Watson & Ben Brown

Description:

Written by a former leader of The Salvation Army in the US, this book shows that the Salvos are an organisation leading with strong purpose and managing with integrity. They’re strong on accountability and availability, and are readily adaptable and innovative when circumstances change.
Their management is based on sound fiscal and ethical principles, and their clear command structure readily translates into efficient mobilisation of personnel and operations.
In culture, p[people matter most. In management terms, they’re always thinking about the customer.
Mission Inc. is a good read, and offers a profitable outcome!
I cannot recommend this book too highly to anyone involved in management, governance and leadership.
General Eva Burrows (Rtd) AC

“The Salvation Army is by fat the most effective organisation in the U.S. No one even comes close to it with respect to clarity of mission, ability to innovate, measurable results, dedication, and putting money to maximum use.”
- Peter Drucker